Newsletters are a great way to keep your customers, fans, and readers engaged with your brand. When done right, they can provide valuable information to your audience, which can help increase your reach to new people who may not have heard of you. That being said, sending out  newsletters  is something that everyone should do, but not everyone should do it the same way.  When it comes to newsletters, one size does not fit all.  Your content, your audience, and even your email platform will all impact how you send out your newsletter.  One of the best ways to make sure you're sending out the best newsletter possible is to use rasa.io.  

What is rasa.io?

rasa.io is an email marketing tool that lets you send automated and customized emails to every person on your list. 

How to Curate a Better Newsletter for your Audience with rasa.io

  1. First you'll need signup or login to an account on their website at rasa.io

    How to Curate a Better Newsletter for your Audience with rasa.io

  2. Once logged in, you'll setup your first newsletter by entering your website URL or domain. rasa.io will automatically generate the logo to use, color scheme and all the other details for your newsletter.

    How to Curate a Better Newsletter for your Audience with rasa.io
  3. Next, you'll need to customize the design of your newsletter. From the header, body, and footer, everything is customizable for your newsletter so it becomes the best version of your brand sent straight to your audience' email inbox.

    How to Curate a Better Newsletter for your Audience with rasa.io

  4. Next you'll be able to preview your newsletter, and send a test email to your email address. If you don't see any content, head on to the Content section.

    How to Curate a Better Newsletter for your Audience with rasa.io

  5. In the Content module, you'll be able to add more sources for your articles inside your newsletter so you'll be able to curate the best content for your audience. You can add more RSS feeds, Youtube feed, Facebook page feed, and so much more.

    How to Curate a Better Newsletter for your Audience with rasa.io

  6. Don't forget to add contacts or import from CSV or from your existing Email Service Provider like Mailchimp, Sendfox, and more integrations.

    How to Curate a Better Newsletter for your Audience with rasa.io

  7. Once imported, you'll need to schedule when or how frequent you'll be sending your newsletter to your audience. 

    How to Curate a Better Newsletter for your Audience with rasa.io

  8. Once your newsletter is sent for the first time, you'll be able to see your reports, which articles are being viewed, and how your newsletter is performing.

    How to Curate a Better Newsletter for your Audience with rasa.io